Do you want…

  • Your fans to enjoy attractive and attacking football?
  • To build a complete youth academy from scratch, but you don’t know how?
  • To improve your current youth development program, but you need help?

Cruyff Football will help you play attractive football, produce homegrown players and adopt sustainable football strategies. Together, we will assess the current level and potential of your club, design a plan and implement solutions through means like our training systems and methodology, workshops and training on the job.


Football fans across the globe enjoy spectacular football and get inspired by individual skills and passionate team play. Johan Cruyff offered the world beautiful football, played by teams like AFC Ajax, the Dutch National Team and FC Barcelona’s Dream Team. His football legacy lives on today, through the work of numerous players and coaches.

Cruyff Football will help you adopt, strengthen and maintain an attractive style of play and training methodology.


Homegrown players are valuable assets and highly beneficial to professional clubs. They are children of the club who appeal to the fans, they play and and train according to the club vision. A core of homegrown players in the first team and an annual influx coming through the academy ranks strengthen the club DNA and is financially attractive.

Cruyff Football will help you create successful youth academies based on an individual approach in talent development and including a smooth transition to the first team.


Although a productive youth academy decreases the need to buy players, a solid transfer policy remains an inevitable task of any club. Billions are spent in the transfer market, but most clubs suffer a net transfer loss. Selecting, buying and selling the right players at the right time and price is a risky part of club management.

Cruyff Football will help you acquire a balanced squad, through more focused and less expensive signings, based on rational transfer policies.


Implementing the Cruyff formula will lead to:

  • Happy fans who are proud of their club and players.
  • Stronger first team results.
  • Stronger and more stable finances.
  • Improved club image with a loyal fan base.